The (UX) revolution will be televised by ProSiebenSat.1
- Munich / Online Event / Forward Lab
The (UX) revolution will be televised
Thies Schneider and Kevin Dreher are Experience Designers from ProSiebenSat.1 Digital. Working with the Munich Experience Design Team they create new ways for users to engage with their favorite shows like Germany’s Next Topmodel and The Masked Singer. For this purpose, they use the in-house ‘Entertainment Thinking’ Methods to convert users to fans.
Besides creating experiences for existing shows, the Experience Design Team creates also completely new products from scratch like the mobile-only quiz show Quipp.
How are we connecting the entertainment of analoge TV to our digital live, and let people connect with our shows, and each other?
Friday, 12th: 1:30pm – 3:30pm