HUGE

HUGE: AI Will Change You

HUGE will be represented by Emily Wengert, Executive Principal of Experience Innovation.

Why do we design? Why are we called to the creative field? What causes the inner heartbeat that gives us the energy to try to fight for something different and new to enter the world and change people’s lives? AI is forcing designers to examine that question more than ever before. And the old answers we had aren’t working. In this talk, Emily Wengert, Executive Principal of Experience Innovation at Huge, will share her story of personal transformation as a designer while building and launching a new AI product this summer. She’ll share why making Intelligent Experiences has triggered a new phase to her career — and why she thinks it should for everyone else too.

Emily is the Managing Director and Global Executive Creative Director for Experience Innovation. In her role, she leads the Edge Collective team, which specifically focuses on the future of AI-powered experiences and overall innovation. A 15-year veteran at Huge, Emily has worked with leading brands, such as P&G, PVH, Target, Comcast, and Gucci to integrate human-centered usage of emerging technology to drive growth for their business.

Most recently, she was named one of Insider’s “Top 15 Advertising Executives Leading the Industry’s Charge Into Generative AI” and her work with facial recognition, eye tracking, robotics, AR, VR, and computer vision contributed to her being featured in Adweek’s “Creative 100” list.

When Emily isn’t redefining creativity as we know it, you can likely find her speaking on the future of retail or digital business at notable events, such as: CES, SXSW, ShopTalk and numerous other conferences.

Emily will speak at the Forward Festival Berlin in August. Next to her, you will be able to hear Creatives like Grif, Nicole McLaughin and many more.