Andy Pearson // Liquid Death
- Vienna / Gartenbaukino / Main Stage
The evil and healthy plan of Liquid Death.
Andy Pearson – VP of Creative will represent Liquid Death Mountain Water.
Liquid Death Mountain Water, one of the fastest growing non-alcoholic beverage brands in the US of all time. Their evil plan is to make the world healthier and more sustainable. They achieve this by taking the healthiest thing you can drink (water) and packaging it into infinitely recyclable aluminum cans. These can compete with the marketing of energy drinks, beer, and junk food. A portion of proceeds goes towards killing plastic pollution through the brand’s #DeathToPlastic mission.
Andy helps oversee all creative outputs of the brand, from viral advertising campaigns to social content to merch to experiential events and more. Prior to his current attempt at global domination, Andy spent 15 years as an award-winning creative with some of the top advertising agencies in the US including Crispin Porter + Bogusky.
Learn how Liquid Death is taking a radical approach to make health and sustainability 50 times more fun to build a brand that’s more entertaining than any beer, energy drink, or soda ever has been.