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Reed Words will be represented by Founder Mike Reed.


Mike started out as an advertising copywriter in 1993. Since then he’s founded two agencies and won a clutch of awards – including from D&AD, Cannes Lions, Design Week, Dieline, and LIA.


He was freelance for 11 years before starting Reed Words, which now employs almost 20 people in London and New York. The agency focuses on the verbal side of branding, advertising, digital, packaging, naming, and other projects for brands as varied as Google, Formula 1, Heinz, Tate, the National Theatre, Bang & Olufsen, and Penhaligon’s.


Mike speaks at conferences around the world, and leads creative and training workshops. He has written for publications like Computer Arts, Harvard Business Review, Creative Review and Design Week.


Mike will speak at the Forward Festival Berlin in August. Next to him, you will be able to hear Creatives like OLF, Gavin Strange, GRIF Studio and many more.